When it comes to communicating with dealerships, these days customers want a hands-on digital customer service experience – but not necessarily in the sense you may think.

Dealerships are missing out on as much as $99 billion in annual service revenue due to lack of customer retention.  Only about 30% of consumers take their vehicles to dealerships for repairs, while about 50% of consumers get repairs done at independent repair outlets, tire stores and quick-lube shops. The remaining 20% use the services […]

In a perfect world, original equipment manufacturers (OEMs) and customers would never change the maintenance schedule on their vehicles. However, as you are well aware, this is not the case. And when the OEM alters their schedules for newer vehicles and technology, or customers change their appointment because they’re too busy, keeping up with it can quickly turn into […]