How Hawkinson Nissan Generated an Additional $168,248 with TEXTcoupons from TEXT2DRIVETM

(7 Month Case Study)

Hawkinson Nissan

Coupons
Requested

coupons requested

2,399

Coupons
Redeemed

coupons redeemed

998

Increase in RO Redemptions

increase rate

60%

Total Revenue Earned from Coupon Promo

total revenue

$168K

The Challenge

  • Printing and distributing coupons is time-consuming and costly for dealerships
  • Customers do not want to print coupons from an auto dealer’s website or carry coupons around with them
  • Customer’s inboxes are besieged with emails and marketing messages are likely to end up in a spam folder

The Solution

  • Replace physical coupons with offers delivered to customers via text message
  • Trim marketing costs with the budget-friendly text messaging option
  • Save time by sending text coupons to all customers simultaneously, delivered in a matter of seconds
  • Extend the reach of offers by eliminating the need to print the coupons
  • Give customers the convenience of saving and presenting coupons on their phone instead of printing them
  • Analyze real-time reports to determine the success of each campaign
  • Save a record of every single interaction for future campaigns and customer service
TEXTcoupon phone screen

The Secret to How We Did It

A Simple Click is All it Takes

TEXTcoupons

  • Every interaction is archived permanently
  • Easily accessible in the dealer interface
  • Quickly analyze real-time reports
  • Double opt-in
Hawkinson web page

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