15.37%* Of Customers Who Received Reminders Had Service Performed In Less Than 30 Days Trying to keep track of multiple OEM schedules as they pertain to each customer’s vehicle perfectly illustrates the conundrum that many service departments find themselves facing. Recommended maintenance is a solid potential source of revenue for dealerships, but traditionally, capitalizing on […]
The average vehicle owner is not a mechanic. When it comes to recommended repairs, they need to be shown the issue in a clear and easily understood way. Customers will fully comprehend the necessity of the repair work when it is presented using tactics such as video and voiceover.
Dealerships Enjoy An Average 6.5% Show Rate Increase Due To Automated Service Appointment Reminders Despite hundreds of thousands of dollars in potential revenue to gain, far too many dealerships are missing the mark when it comes to winning over and retaining repeat business. The process starts with encouraging customers to use their service department and […]
When it comes to turning around recommended work that customers decline, there are many factors to consider. One of the most important is the possibility that the vehicle owner was never informed in the first place. This can happen for several reasons. For example, someone other than the vehicle owner may have picked it up […]
Previously Declined Service Reminders Increase Service Dept Revenue by $6,643 on Average 12.65% of customers contacted about declined recommended repairs open a repair order (RO) within 30 days at dealerships that use TEXT2DRIVE™. This response amounts to an additional $6,643 on average from January 2019 to February 2019 due to automated declined service reminders.
Dealerships using TEXT2DRIVE sent customers a total of 4.7M text messages – 76% were automated! Maintaining clear, productive communication with customers is tricky. The busy lives of many people make it challenging to deal with snail mail, clean out their email inboxes and take phone calls. Getting customers to respond, even if they do any […]
How To Effectively Use Intelligent Automation Powered by Artificial Intelligence (AI) In Your Service Department Well-timed, non-intrusive communication with customers is essential for fueling the overall success of your service department. It is imperative to keep your service department at the forefront of customers’ minds from the day they purchase a new or used vehicle […]
Your service department could be making money on recommended work – if it was actually recommended to the customer. We said “IF.” One of the common reasons services show as being declined is, the customer did not know about it – either because the service advisor failed to tell them or because the wrong person […]
Did You Know Text Messaging Recall Notices To Customers Increase Service Revenue & Decrease Time Between Open Repair Orders? Well it is true! Safety recalls are one of the most significant sources of revenue for your service department – when they are completed. 80% of manufacturer mandated recalls are never actually serviced.
Sending videos of recommended repairs to customers using the new TEXT2DRIVE™ mobile app increases customer pay by $125 per repair order (RO). Average customer pay when videos are sent: $276.64 Average customer pay when videos are not sent: $151.84